Marketing and Communications Manager 3

Penn State University

University Park Campus
Date Announced:
Date Closing:
open until filled
Job Number:
Level/Salary Band:
03 – K – Exempt
Work Unit:
Full/Part Time:


Penn State Outreach is seeking its next Director of Marketing Strategy to manage an inspired team of marketing professionals and lead the marketing initiatives for Outreach’s three program pillars: Penn State Professional and Community Engagement (PACE), the Nittany AI Alliance, and WPSU. Directly reporting to the Executive Director of Outreach and Online Education Marketing, this role collaborates with internal marketing resources on creative, web development, writing and editorial, research, and news/public relations to serve a total of nine client units with cost-effective, efficient, and high-quality marketing solutions. Typically requires a Bachelor's degree or higher plus five years of related experience, or an equivalent combination of education and experience. The ideal candidate will be able to excel in the areas of marketing strategy, relationship management, and process optimization. Expertise in SEO, social media, content marketing, analytics, market research, and omni-channel marketing is highly desirable. Short-term and long-term resource planning and the ability to coordinate work across teams and complex processes are a must. This role also requires frequent communication with the Vice President for Outreach and other senior leadership.

These salary bands have been established to provide salary guidelines for staff positions.

Salary Band Minimum Midpoint Maximum
A $16,584 $24,456 $32,328
B $18,240 $26,904 $35,556
C $19,728 $29,592 $39,456
D $21,708 $32,568 $43,416
E $24,312 $36,468 $48,612
F $27,228 $40,848 $54,456
G $30,012 $45,744 $61,500
H $34,188 $52,140 $70,080
I $38,988 $59,424 $79,908
J $43,716 $67,740 $91,812
K $50,712 $78,600 $106,488
L $58,836 $91,176 $123,528
M $68,232 $105,756 $143,292
N $80,508 $124,788 $169,068
O $93,492 $147,252 $201,024
P $110,340 $173,760 $237,192
Q $126,396 $199,056 $271,728
R $151,668 $238,872 $326,088