Social Media Specialist, Four Diamonds
Penn State University
- College of Medicine at the Milton S. Hershey Medical Center
- Date Announced:
- Date Closing:
- open until filled
- Job Number:
- Level/Salary Band:
- 03 – H – Exempt
- Work Unit:
- Development and Alumni Relations
- Four Diamonds (HMC)
- Full/Part Time:
The Four Diamonds Social Media Specialist will support the Four Diamonds Communications Manager and the Four Diamonds team by raising awareness of the organization’s mission to conquer childhood cancer and by educating the community about its impact, through the use of various social media channels. This full-time, paid position is based in the Four Diamonds office at Penn State Health Milton S. Hershey Medical Center in Hershey, Pa. This position will lead short and long-term strategy for Four Diamonds' social media channels; curate and create content for all social media platforms; increase social media followers, social media engagement and website traffic (through social media) to FourDiamonds.org, DonorDrive (online fundraising platform) and FTK® Nation (Mini-THON® online community); and analyze and review content and campaigns to inform marketing strategy and development. The social media specialist will educate followers on the importance of research and the impact of donations at Penn State Children’s Hospital and beyond, in addition to raising awareness of the Four Diamonds Mini-THON® program and Team FTK® by reaching existing supporters and targeting new audiences. This position will also support the Penn State Dance Marathon (THON) and help grow their fundraising efforts and will educate the online community about the financial support, family-centered care and innovative research offered at Penn State Children’s Hospital and supported by Four Diamonds. Typically requires a Bachelor's degree or higher plus four years of related experience, or an equivalent combination of education and experience. This is a fixed-term appointment funded for one year from date of hire with excellent possibility of re-funding.
These salary bands have been established to provide salary guidelines for staff positions.