Director, Creative Services

University Park Campus
Date Announced:
Date Closing:
open until filled
Job Number:
Level/Salary Band:
  • 04 – L – Exempt
  • 05 – M – Exempt
Work Unit:
Vice President for Strategic Communications
Full/Part Time:


Penn State University Marketing is looking for a Director of Creative Services to raise the bar for brand communications and advertising. The successful candidate will: Ensure brand strategy for Penn State is developed and communicated consistently across all consumer, vendor, employee and media contact points; organize and manage departmental workloads and reinforce a project traffic process which encompasses print, web, digital, video, and social media, to ensure a timely workflow and efficient use of resources; lead, coach and expand our in-house creative services unit through the creative process from brainstorming to creative execution; inspire team of graphic designers, copywriters/editors, photographers and web developers to produce world-class creative that is compelling, effective, on-target and on-strategy; demonstrate excellent leadership, interpersonal, and communication skills, and thrive in a collaborative creative environment; grow creative services unit by pushing creative and technical boundaries in web and multimedia experience design; demonstrate an intimate understanding of design, copywriting and web best practices and guidelines; exhibit superior relationship building and communications skills to inspire partnership and design integrity across decentralized units; work as an advocate for the university-wide community of designers to ensure and promote creative consistency and shared resources; convey visual and verbal ideas with ease and make compelling presentations to partners and stakeholders; demonstrate a record of managing cutting-edge, cost effective and original design solutions on a tight deadline; and, lead the team in digital design and SEO best practices. This job will be filled as a level 4, or level 5, depending upon the successful candidate's competencies, education, and experience. Typically requires a Bachelor's degree or higher plus eight years of related experience, or an equivalent combination of education and experience for a level 4. Additional experience and/or education and competencies are required for higher level jobs. Master's degree is preferred. Experience with producing and/or art directing video content and in managing creatives in higher education marketing is a plus. The successful candidate should possess a strong understanding of brand development and multi-channel marketing concepts.

These salary bands have been established to provide salary guidelines for staff positions.

Salary Band Minimum Midpoint Maximum
A $16,104 $23,748 $31,392
B $17,712 $26,124 $34,524
C $19,152 $28,728 $38,304
D $21,072 $31,620 $42,156
E $23,604 $35,400 $47,196
F $26,436 $39,660 $52,872
G $29,136 $44,412 $59,712
H $33,192 $50,616 $68,040
I $37,848 $57,696 $77,580
J $42,444 $65,772 $89,136
K $49,236 $76,308 $103,392
L $57,120 $88,524 $119,928
M $66,240 $102,672 $139,116
N $78,168 $121,152 $164,148
O $90,768 $142,968 $195,168
P $107,124 $168,696 $230,280
Q $126,396 $199,056 $271,728
R $151,668 $238,872 $326,088